Buoy
Everything observed about justaddbuoy.com: 1 ad teardown and a welcome popup capture. Each is captured first-hand and dated; nothing here is taken from a third party.
Ad teardowns
1 ad paired with the page it clicked to, and rated, in The Handoff.
Continuous: the click arrives intact. Partial: it arrives, but the reader has to do work the ad did not warn them about. Break: it does not arrive.
The welcome popup
Captured September 2026 on desktop and mobile from a US address, first visit, nothing typed into any form. Listed in the welcome popup directory, the long tail behind the welcome offer tracker.
Want Up To 31% Off?
+ Free Electrolyte Dopp Kit Yes No thanks
- Offer
- Free gift$40+ order
- First pane
- Yes / no gate
- First field
- Trigger
- Timed 9.1s
- Size, desktop
- Medium
- Size, mobile
- Takeover
- Vendor
- Alia
- Stack loaded
- Alia, Attentive, Klaviyo, Mailchimp, Okendo, Privy, Salesforce MC
- Tone
- Straight
- Page title
- Buoy | Liquid Electrolytes & Wild Superfoods
- The field sits behind a gate, as it does for 76 of 152 popups in the ledger.
- Rendered by Alia, which accounts for 56 of those 152.
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Other brands in this set that share what was measured here.
How this is kept
The welcome popup is recaptured on a monthly cadence for the top of the market and quarterly across the wider directory, so this page gains a column rather than being rewritten. Ad teardowns are added when a new creative is captured and rated against the page it clicks to.
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