Brixton
Everything observed about brixton.com: 1 ad teardown and a welcome popup capture. Each is captured first-hand and dated; nothing here is taken from a third party.
Ad teardowns
1 ad paired with the page it clicked to, and rated, in The Handoff.
Continuous: the click arrives intact. Partial: it arrives, but the reader has to do work the ad did not warn them about. Break: it does not arrive.
The welcome popup
Captured September 2026 on desktop and mobile from a US address, first visit, nothing typed into any form. Listed in the welcome popup directory, the long tail behind the welcome offer tracker.
SIGN UP FOR 20% OFF YOUR FIRST ORDER* * Purchase must be $100 or more.
* Free shipping included. * Does not apply to sale. By submitting your email address, you consent to receive marketing emails from Brixton, to Brixton processing your personal data for marketing purposes, and agree to Brixton’s Terms of Service. View Brixton’s Privacy Policy for details on how we use and process your data. SIGN UP No Thanks
- Offer
- 20% offfirst order; $100+ order
- First pane
- Email field
- First field
- Trigger
- Timed 14.2s
- Size, desktop
- Medium
- Size, mobile
- Large
- Vendor
- Klaviyo
- Stack loaded
- Amped, Klaviyo
- Tone
- Straight
- Page title
- Welcome to Brixton.com | Brixton Hats, Apparel, Clothing & Accessories
- 20% off against a median of 15% across the 152-brand ledger, above 51% of the percent offers there.
- Rendered by Klaviyo, which accounts for 55 of those 152.
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Other brands in this set that share what was measured here.
How this is kept
The welcome popup is recaptured on a monthly cadence for the top of the market and quarterly across the wider directory, so this page gains a column rather than being rewritten. Ad teardowns are added when a new creative is captured and rated against the page it clicks to.
Have your own funnel read this way
This is one of 316 brand files. The Read runs your own ads, popup and offer through the same method, then tells you what to change. Two weeks, fixed fee, credited if you go on to work together.
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