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Sun Powder

Everything observed about drinksunpowder.com: 1 ad teardown and a welcome popup capture. Each is captured first-hand and dated; nothing here is taken from a third party.

Ad teardowns

1 ad paired with the page it clicked to, and rated, in The Handoff.

Continuous: the click arrives intact. Partial: it arrives, but the reader has to do work the ad did not warn them about. Break: it does not arrive.

The welcome popup

Captured September 2026 on desktop and mobile from a US address, first visit, nothing typed into any form. One of 152 in the welcome offer tracker.

Desktop1440 x 900
Sun Powder welcome popup on desktop: 15% off
Step twoBehind the gate, desktop
Sun Powder welcome popup on desktop, second pane after the gate
Mobile390 x 844
Sun Powder welcome popup on mobile: 15% off
Step twoBehind the gate, mobile
Sun Powder welcome popup on mobile, second pane after the gate
What the popup says

Unlock Your 15% OFF To claim, share what problem you're trying to solve: Reduce Skin Aging

Sun Protection Skin Health Sun Damage No thanks

Behind the gateReduce Skin Aging

Offer
15% off
First pane
Quiz gate
First field
Email
Trigger
Timed 34.6s
Size, desktop
Medium
Size, mobile
Small
Vendor
Alia
Stack loaded
Alia
Tone
Straight
  • 15% off against a median of 15% across the 152-brand ledger, above 26% of the percent offers there.
  • The field sits behind a gate, as it does for 76 of 152 popups in the ledger.
  • Rendered by Alia, which accounts for 56 of those 152.

Compare

Other brands in this set that share what was measured here.

Also rendered by AliaCoterie, Everyday Dose, Alex Crane, ALOHA, Amberjack, Anyday 6 of 78
Also offering 15% offDagne Dover, Fenty Beauty, AG Jeans, Akira, ALOHA, American Tall 6 of 39
Also rated PartialGrĂ¼ns, Chomps, Dermalogica, Everyday Dose, Hiya, Liquid I.V. 6 of 115

How this is kept

The welcome popup is recaptured on a monthly cadence for the top of the market and quarterly across the wider directory, so this page gains a column rather than being rewritten. Ad teardowns are added when a new creative is captured and rated against the page it clicks to.

Have your own funnel read this way

This is one of 316 brand files. The Read runs your own ads, popup and offer through the same method, then tells you what to change. Two weeks, fixed fee, credited if you go on to work together.

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