Dieux: the welcome popup, September 2026
What a first-time visitor to dieuxskin.com was shown in September 2026, captured on a 1440 by 900 desktop and a 390 by 844 phone from a US address, in a fresh session with nothing typed into any form. One of 152 popups in the September 2026 baseline.
What it says
You've Got 11% Off What brought you here?
Select your answer(s) below to claim your offer: CARING FOR DRY SKIN CARING FOR SENSITIVE SKIN EVENING MY TONE FINDING THE “RIGHT” ROUTINE SKINCARE SUSTAINABILITY Unlock 11% Off
The record
- Offer
- 11% off
- First pane
- Yes / no gate
- First field
- Behind the gate
- Trigger
- Scroll
- Size, desktop
- Medium
- Size, mobile
- Large
- Vendor
- Alia
- Stack loaded
- Alia, Amped, Attentive, Klaviyo
- Tone
- Straight
- Mentions SMS
- No
- Consent checkbox
- No
- Captured
- September 6, 2026
Where it sits in the set
Every figure below is counted from the 152 popups captured in the same pass, not from a benchmark report.
- The offer is 11% off. The median percent offer in the set is 15% and the mode is 15%, so this sits above 24% of the 84 percent offers captured.
- The field is behind a gate: a yes/no comes first. 76 of 152 popups (50%) gate the field, so this is the majority behaviour at the top of the market, not the exception.
- Rendered by Alia, the most common vendor in the set, accounting for 56 of the 152 popups.
- Trigger is scroll, which 21 of 152 popups use.
- On desktop the card covers 31% of the viewport, larger than 46% of the desktop captures.
The same play elsewhere
Brands in this set running the same offer, the same gate and the same vendor.
This brand in The Handoff
Dieux also has an ad and landing page teardown in The Handoff, which is where this brand list came from. The handoff there is rated {'rating': 'Continuous', 'note': "The frame is shot close enough to see a fingerprint: a dark green tube nozzle releasing one pale yellow bead onto a fingertip, with A Retinal Unlike the Rest set between them. That tube is the hero on the page, stood upright on pale green with a NEW ARRIVAL tag, and the label reads Firm Revival HydroRetinal Firming Serum, 30 ml. The panel beside it carries the title, 4.9 stars over 57 Reviews, and an eyebrow reading 0.05% NEXT-GEN RETINAL SERUM, which is the page picking up the ad's unlike the rest claim and putting a number on it. One price, $42, with subscribe and save shown underneath rather than in front of it."}. Read the Dieux teardown.
How this was captured
Headless Chromium, US egress, fresh session, first visit. The page was loaded, scrolled, and on desktop given an exit-intent pass, with up to 32 seconds allowed for a timed popup. Nothing was typed into any form. Where a popup hid its field behind a yes/no or a quiz, a single click was allowed to reveal the next pane and no further, so "first field" means the first field a visitor actually sees. The same capture re-runs the week of Black Friday and this page gains a second column.
Want your own popup, flows and offer read against this baseline before Q4? That is a week of The Read.