Shopify Plus pricing calculator

What will Shopify Plus actually cost you?

Shopify Plus starts at $2,300 a month, and that sticker is the smallest line on the invoice. Your real bill is the platform fee (flat, or a contract-set share of sales at higher volume), plus payment processing, apps, and services. Answer a few questions and get your all-in monthly cost, as dollars and as a share of revenue, next to what Basic, Grow and Advanced would cost at the same volume.

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✓ See your all-in monthly cost, and Plus against Advanced, instantly.

Used 800+ times by founders. Merchants price Plus against their own volume here before the first call with a Shopify rep.

By Taylor Sicard · early Shopify employee who helped build and scale the Partner Program, then co-founded WIN Brands Group and has built portfolios of consumer brands to mid nine figures in annual revenue on the platform · these are the line items I have actually paid

WHAT SHOPIFY PLUS ACTUALLY COSTS

Shopify Plus bills a flat platform fee until your sales get large, then a variable platform fee set in your contract: a share of revenue that 2026 guides put between 0.25% and 0.40%, reportedly capped at $40,000 a month. That platform line is the smallest part of the bill. Add card processing, your app stack, and any agency or development work, and the all-in number is the one worth budgeting against. Most Plus brands land between 4% and 6% of GMV once everything is counted, though the range shifts with risk profile, region, and setup.

Formula: monthly cost = the $2,300 flat fee, or your variable rate x monthly GMV once you pass about $800,000 a month if that is higher (capped at $40,000), + (GMV x blended card rate) + apps and software + agency or development.
Inputs: monthly GMV, contract term ($2,300/mo on a 3-year term, $2,500/mo on 1 year), variable fee rate (0.325% by default), blended processing rate, monthly app spend, monthly agency spend, one-time implementation, average order value (optional), and the platform you run on today.
Crossover: at the default 0.325%, the variable fee applies from about $800,000 of monthly GMV, where it is $2,600 and already above the flat fee, and the $40,000 cap arrives at about $12.3M a month.
Gateways: a third-party gateway adds a 0.20% Plus transaction fee on top of your gateway's own cost. Shopify Payments carries no extra Shopify fee.
Plan check: the same volume is priced on Basic, Grow and Advanced at 2026 list card rates (2.9%, 2.7% and 2.5%, plus 30¢ an order), so you can see whether Plus pays for itself on fees or only makes sense for its features.
Healthy band: under 4% of GMV is lean, 4% to 6% is typical for Plus, over 6% means platform and software overhead is eating margin.
Common mistake: budgeting the $2,300 sticker and treating processing, apps, and implementation as somebody else's line item.

Worked example. $1,200,000 of monthly GMV on the 3-year term, Shopify Payments at a 2.5% blended rate, $4,000 of apps, no agency. Platform: 0.325% of $1.2M is $3,900, which beats the $2,300 flat fee, so the platform line is $3,900. Processing: $1,200,000 x 2.5% = $30,000. Apps: $4,000. Total $37,900 a month, $454,800 a year, 3.2% of GMV. Lean, and the platform fee is about 10% of the invoice. Treat it as an estimate: real Plus costs depend on what the business needs and how it uses the platform.

Source: Taylor Sicard, Taylor Sicard Consulting · Benchmarks reviewed October 2026 · Benchmarks and their sources: What Shopify Plus actually costs in 2026.

The method behind the number

What sits underneath the Plus invoice.

Consumer Commerce

Shopify Plus pricing in 2026

The full cost breakdown: the flat fee, the variable fee on sales, the reported $40k cap, and the real total cost of ownership.

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Consumer Commerce

When to move to Shopify Plus

The real triggers that make Plus worth its price, and the ones that do not.

Read post →

Consumer Commerce

Contribution margin for DTC

Where platform and processing costs land in the per-order P&L, and the margin they eat.

Read post →

Method

How the Shopify Plus cost is calculated

The platform fee is the flat monthly fee ($2,300 on a 3-year term, $2,500 on 1-year) or, once your sales pass about $800,000 a month, your variable rate times monthly GMV if that is higher, capped at $40,000 a month. On top of that sits payment processing (a percent of GMV), a 0.20% Plus transaction fee if you use a third-party gateway instead of Shopify Payments, your app and software stack, and any agency or development. The result is your all-in monthly cost and what it works out to as a share of revenue. It then prices the same volume on Basic, Grow and Advanced at their 2026 list card rates plus 30¢ an order, and finds the monthly GMV where Plus starts to beat Advanced on fees, if it ever does at your rates. On card rates alone, Grow overtakes Basic at about $33,000 a month and Advanced overtakes Grow near $147,000.

Under 4% of GMVLean. Usually a disciplined app stack and Shopify Payments. Most of your money is going to product and acquisition, not overhead.

4% to 6% of GMVTypical for a Plus brand. Worth a periodic audit of the app stack and processing rate, but not alarming.

Over 6% of GMVHeavy. Platform, processing, and software overhead is eating margin you could redeploy. Audit apps and your gateway choice first.

Shopify does not publish the variable rate. Its pricing page says higher-volume businesses pay a fee based on revenue and business model and should contact sales. As of October 5, 2026, guides from eLogic, Ringly and CartCoders put it at 0.35% on a 3-year term and 0.40% on 1 year, with about 0.18% on B2B sales, a switch near $800,000 a month and a cap near $40,000. The low end, 0.25%, is the sample rate in the code of Shopify's own pricing page. The calculator defaults to 0.325%, the middle of that 0.25% to 0.40% range, so enter your contract rate if you have one. At that default the $40,000 cap arrives at about $12.3M a month. Your numbers feed straight into the DTC profitability calculator and the CAC ceiling calculator. All of the free DTC calculators share the same benchmarks. If the number says Plus is affordable but you are not sure it is the right move, that question is what Shopify Plus consulting is for.

Shopify Plus price by currency

The flat platform fee per month, as listed on Shopify's Plus plan help page (checked November 3, 2026). The variable fee, processing and apps come on top.

Billing currency	3-year term	1-year term
US dollar	$2,300	$2,500
Canadian dollar	$3,400 CAD	$3,650 CAD
Euro	€2,100	€2,250
British pound	£1,800	£1,950
Australian dollar	$3,700 AUD	$4,000 AUD
Japanese yen	¥368,000	¥398,000
Indian rupee	₹175,000	₹190,000

Questions

Common questions

How much does Shopify Plus cost in 2026?

The platform fee starts at $2,300 per month on a 3-year term or $2,500 per month on a 1-year term. Bigger stores move to a variable platform fee, a share of monthly sales set in the contract. Shopify does not publish the rate. Guides published in 2026 put it between 0.25% and 0.40% of revenue, starting around $800,000 a month in sales and reportedly capped at $40,000 a month. That fee is only the platform line. All-in, with payment processing, apps, and services, most Plus brands land at 4% to 6% of GMV.

When does Shopify Plus switch to a variable platform fee?

Shopify's pricing page says higher-volume businesses move to a variable fee based on their revenue and business model, and sends you to sales for the terms. Guides published in 2026 put the switch near $800,000 a month in sales, at 0.25% to 0.40% of revenue (about 0.18% on B2B sales), reportedly capped at $40,000 a month. Your contract sets the real rate, so the calculator lets you enter yours.

What is the real all-in cost of Shopify Plus?

Platform fee plus payment processing (usually 2.2% to 2.5% of GMV), plus apps and software, plus any agency or development. For a brand doing about $1M a year the real monthly bill is commonly $5,000 to $8,000. At $10M a year it is often $15,000 to $25,000 a month.

Does Shopify Plus charge extra transaction fees?

If you use Shopify Payments there is no additional Shopify transaction fee. On a third-party gateway, Shopify adds a 0.20% transaction fee on Plus (lower than the 0.6% to 2% on standard plans) on top of whatever your gateway charges to process the card. For Basic, Grow, and Advanced pricing and card rates, see my Shopify plans and fees guide.

Is the $2,300 the total cost of Shopify Plus?

No. The $2,300 is the platform subscription only. Payment processing, apps, implementation or migration, and ongoing development are all separate. Evaluate Plus on total cost of ownership, not the subscription line, or you will under-budget by a wide margin.

How much should Shopify Plus cost as a share of revenue?

Platform fee plus processing plus software typically runs 4% to 6% of GMV for a Plus brand. Under 4% is lean and usually means a disciplined app stack. Over about 6% means platform and software overhead is eating margin you could redeploy into acquisition or product.

Which Shopify plan is cheapest at my volume?

On subscription plus card fees, Basic ($39 a month, 2.9% + 30¢) wins until about $33,000 a month in online sales, Grow ($105, 2.7%) wins from there to about $147,000, and Advanced ($399, 2.5%) wins above that. Plus works differently: its lower negotiated card rate can beat Advanced on fees somewhere in the mid six figures a month, but once the variable platform fee applies above about $800,000 a month it often doesn't. Card mix and gateway choice move every crossover, so run your own rates through the calculator.

Is Shopify Plus worth it over Advanced?

Below about half a million a month in sales, rarely on fees alone. Plus saves a fraction of a point on card processing, and that saving has to cover a platform fee of $2,300 a month or more. Brands move to Plus for native B2B, checkout extensibility, higher API limits and expansion stores. If you need those, the fee gap is their price; otherwise Advanced is usually the cheaper plan. The calculator shows the gap at your volume.

What does Shopify Plus include that Advanced doesn't?

Shopify's Plus plan page lists, among others: unlimited staff accounts and custom user groups, expansion stores, priority 24/7 support, Shopify Functions and more API resources, enhanced discounting, headless storefronts, Shopify POS Pro, staging stores and Shopify Audiences. If you'd use them, the fee is their price. If not, the calculator shows what Advanced costs at your volume.