Would a buyer actually close on your app?
The Shopify app valuation calculator prices the app you have today. This scorecard answers the harder question of whether the deal would survive diligence, and what to fix in the 12 months before you sell. Ten questions across the five factors buyers diligence, scored out of 100.
Exit readiness comes from a weighted scorecard: ten questions across the five factors buyers diligence, scored out of 100. Retention carries the most weight, with monthly churn and net revenue retention worth 12 points each, because that is where buyers reprice hardest. At 80 and up diligence confirms what the buyer hoped. Between 60 and 79 you can transact, but every gap becomes a line item in the LOI.
- Weights out of 100: scale 12, monthly churn 12, net revenue retention 12, growth 10, founder dependency 10, platform dependency 10, documentation and handover 10, customer concentration 8, financials 8, App Store proof 8.
- Grades: 80 or more exit-ready, 60 to 79 sellable with a discount, 40 to 59 buyers look then reprice you, under 40 not sellable yet.
- Each factor flags green at 80% or more of its available points, amber from 40 to 79%, red under 40%.
- Fix order: churn and net revenue retention first, because they carry the most points and need two quarters of trend to prove. Then founder dependency, then concentration. Books and docs run throughout.
- Common mistake: scoring this during a process instead of a year before one. Almost every gap needs two quarters of evidence, and you cannot manufacture that inside diligence.
How the exit-readiness score is calculated
Ten questions carry a combined 100 points. They cover the five factors buyers diligence (growth, monthly churn, net revenue retention, customer concentration, founder dependency) plus the operational hygiene that decides whether diligence goes smoothly (platform risk, auditable books, App Store proof, documentation). Churn and net revenue retention weigh heaviest at 12 points each, because they are the two numbers buyers reprice first. A strong score supports the ~4x profit and ~4.5x ARR anchors and the 6x+ ARR top-decile band, and a weak one is where the multiple gets cut in diligence.
Score in hand, price the app itself with the app valuation tool, and if your net revenue retention answer was a guess, compute the real number in the NRR calculator. Both sit in the free Shopify app calculators suite and share the same operator benchmarks. For what the market has paid against those anchors, the Shopify app acquisitions tracker is a dated ledger of the deals, buyers named and terms given where they were disclosed.